Two flat-fee approaches, with different product breadth.
Now Book It focuses on restaurant reservations and related venue tools. WOWAPPS combines reservations with ordering, delivery, gift cards, loyalty, websites and an AI phone host.
Now Book It publishes the model, not a dollar price
Fetched from Now Book It's Australian pricing guide on 18 September 2026.
Now Book It describes a “flat monthly pricing model” with no per-booking or per-cover fees. It says every plan includes a live booking diary and digital floor plan, with extra features and integrations added as the venue grows.
The public page does not give a numeric Now Book It plan price. It asks venues to book a demo for a quote based on booking volume, floor plan and required features.
Side-by-side facts
| Question | WOWAPPS | Now Book It |
|---|---|---|
| Per-booking fees | WOWAPPS describes reservations as commission-free with no per-booking fee. | Now Book It says there are no per-booking or per-cover fees. |
| Published numeric price | The live WOWAPPS site does not show a current numeric plan price. | The public pricing guide does not show a numeric Now Book It plan price. |
| Core booking tools | Table management, availability controls, sections, guest profiles and confirmations. | Live booking diary and digital floor plan are included in every plan. |
| Guest data | WOWAPPS describes full customer data and individual guest profiles. | Now Book It says guest data belongs to the venue and can be exported. |
| Beyond reservations | Ordering, delivery, gift cards, loyalty, websites and Lois are part of the wider toolset. | The public guide lists table management, guest insights, reporting and Sadie as features that can be added. |
What both approaches have in common
Predictable booking costs
Both describe monthly pricing without a fee that rises for every booking or cover.
Venue-owned guest relationships
Both say the venue has access to its guest data rather than leaving the relationship with a booking marketplace.
Ask for a like-for-like quote
- 1.List the booking, floor plan and guest tools that must be included.
- 2.Separate the base plan from add-ons, integrations and setup work.
- 3.Confirm contract length, cancellation terms and data export.
- 4.Decide whether reservations should connect to ordering, delivery, loyalty and phone calls under the same supplier.
Sources checked
Now Book It Australian pricing guide, WOWAPPS reservations, WOWAPPS features. Pricing and inclusions can change, so compare written quotes before signing.
See what the guest sees before comparing quotes.
Your venue report checks Google, booking and ordering links, phone coverage and the customer club.